User Acquisition Manager (Performance Marketing)

About Fireberry
Fireberry is a comprehensive business management platform tailored to each company's unique needs — from marketing and sales to customer service and beyond.
With over 2,000 satisfied customers across various industries in Israel, Fireberry is now preparing for global expansion.

About the Role
We’re looking for a results-driven User Acquisition Manager to join our marketing team and help us scale paid media campaigns across multiple channels. This is an exciting opportunity for someone with solid hands-on experience in Google Ads and a passion for data, optimization, and performance marketing.

Responsibilities…

• Plan, launch, and optimize paid media campaigns on Google Ads (Search, Display, YouTube)
• Monitor daily campaign performance and adjust bids, creatives, and audiences for maximum ROI
• Conduct keyword research, A/B testing, and audience targeting strategies
• Collaborate with creative and content teams to deliver high-converting assets
• Generate performance reports and provide actionable insights based on data
• Explore new media channels (e.g. Facebook, Instagram, Taboola, Outbrain) and test for performance
  
  

Requirements…

• 1+ years of hands-on experience managing campaigns in Google Ads (must-have)
• Strong analytical skills and ability to make data-driven decisions
• Experience with other platforms (Meta Ads, Taboola, Outbrain) - big advantage
• Familiarity with tracking tools (GA4, Google Tag Manager) - advantage
• Self-starter with high attention to detail and a performance-oriented mindset
• Excellent communication skills in English