Project Management

5 Benefits of Using a CRM for Nonprofits and Charities in 2024

Assigning work to volunteers, pulling up donors’ contact details, analyzing fundraising campaigns — these are necessary tasks nonprofits and charities carry out so they can achieve their philanthropic mission. Here we’ll cover five key ways a CRM can help your nonprofit or charity thrive so your clients can as well.

Revolutionizing Call Centers: The AI-Powered CRM Transformation

Juggling a growing influx of leads, providing personalized service across multiple channels, and maintaining high customer satisfaction can feel like an endless balancing act. But artificial intelligence (AI) is transforming the call center industry by offering innovative solutions to these challenges and others. AI-powered customer relationship management (CRM) and CRM platforms are at the forefront of this transformation — with many call center leaders already using AI tools to improve efficiency, return on investment (ROI), and more.1 In this article, we look at five ways AI is influencing CRM and redefining call centers.

What Safeguards Does Your CRM Offer Against High Call-Rep Turnover Risks?

Agent turnover is a significant problem for call centers, with the industry recently seeing employee attrition rates of up to 38%.1 It’s an expensive issue, too: Each time an agent leaves, it can cost a company between 30 and 50% of their annual salary.2 However, you can avoid this with a customer relationship management (CRM) system that has the right features and functionalities. In this article, we look at the main causes of turnover and detail key CRM capabilities that can help you combat agent attrition in your call center.